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JULIA D. GOVENDER

EDUCATION

B.A. IN MASS COMMUNICATION

LOUISIANA STATE UNIVERSITY

BATON ROUGE, LA

ANTICIPATED GRAD DATE: MAY 2024

  • Concentration: Digital Advertising

  • Minor in Screen Arts

  • Zeta Tau Alpha

  • ADFED Treasurer

  • Completed coursework in Media Writing, Visual Communication, Digital Branding, Advertising Strategy, Producing, Quantitative and Qualitative Audience Analysis.

RELEVANT EXPERIENCE

MEDIA AND PUBLIC AFFAIRS INTERN

REILLY CENTER AT LSU | BATON ROUGE, LA

12/2021 - PRESENT

  • Strategize and manage the launch on TikTok with video content on past and present initiatives.

  • Provide direction on organizing footage to create a content repository.

  • Create unique graphics within fast-paced timelines.

  • Develop brand identity with distinctive graphic style and tone for organization communications.

PRODUCER, WRITER AND CONTENT CURATOR

LSU TIGER TV | BATON ROUGE, LA

02/2022 - PRESENT

  • Producing weekly comedy shows for LSU's student-run broadcast station TigerTV

  • Write and pitch scripts, rundowns, and comedic video content weekly.

  • Communicated with local businesses such as The House in Tigerland and Wienerschnitzel to make a digital advertisement to be aired on the show.

  • Introduced and implemented ideas to reach new audiences through social media platforms and advertising strategies to reach LSU's student body.

  • AfterHours is a comedy show started by some coworkers and I. Check it out at LSU Tiger TV's youtube page or on socials @lsuafterhours.

SOCIAL MEDIA DIRECTOR

LSU TIGER TV| BATON ROUGE, LA

12/2022 - PRESENT​

  • Manage the campus broadcast station's Youtube, Twitter, Instagram, TikTok, Linktree, and Facebook.

  • Attend news and sports weekly meetings to access what content and packages need to be posted.

  • Strategize new initiatives and branding with my assistant and higher-ups.

PRODUCTION ASSISTANT

LSU TIGERTV | BATON ROUGE,LA

01/2021 - 12/2022

  • Assist the production director during live shows to ensure the shows run smoothly by working the cameras in the studio or audio, switcher, or prompter In the production room.

  • Prepared for shows by distributing rundowns, turning on equipment, and having run-throughs.

PARAB/UTILITY WORKER AND SKYCAM OPERATOR

ESPNCFB | BATON ROUGE, LA

10/2021

  • Prepare for the football game by running wires.

  • Assist with breaking down all the equipment.

CERTIFICATIONS

ADVANCED GOOGLE ANALYTICS

GOOGLE ANALYTICS ACADEMY

GOOGLE ANALYTICS FOR BEGINNERS

GOOGLE ANALYTICS ACADEMY

SOCIAL MEDIA CERTIFICATION

HUBSPOT ACADEMY

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